CCW provides multi-disciplinary and highly-focused strategic communications and reputation management counsel to senior executives outside of the corporate communications function who seek to build, project, and protect their company's reputation and brand value.
CCW's Leadership Communications practice complements and draws on CCW's unique reputation value-measurement services.
CCW advises senior executives in a customized, structured approach to enable them to use communications to address a wide range of internal and external strategic business, legal, or other challenges that affect their own or their corporate reputation and brand value.
These situations include crises, opportunities for leadership communications, major transactions and corporate initiatives, leadership transitions, restructurings, investigations, and litigations.
CCW's strategic advice can also take advantage of messaging and modeling data from the Value Measurement practice to help leaders carry out scenario planning and make sound communications and business decisions at the right time and place to generate maximum reputation and brand value.
To implement large-scale strategic communications programs that support leadership communications goals, CCW introduces and integrates Fleishman-Hillard crisis communications, media relations, internal communications, and public affairs teams in cities around the world.